Jay Shah and Roger Goodel. (Photo Source: BCCI)
As the ICC mega event, the T20 World Cup 2024 captivates audiences in the Americas, fostering hopes of enhancing awareness and appreciation for the beautiful game while bolstering its credibility and popularity in the Western hemisphere. In the same vein, another noteworthy development unfolded as the Secretary of the Board of Control for Cricket in India (BCCI), Jay Shah, convened with the Commissioner of the National Football League (NFL), Roger Goodell in New York.
For the uninitiated, the NFL is a professional American football league that inaugurated its inaugural season in 1920. Analogous to the IPL, the NFL boasts widespread reach and popularity, culminating in the Super Bowl, a highly-anticipated annual sporting event renowned for its inclusion of prominent musicians in half-time performances. Notably, the commissioner of the NFL assumed office on September 1, 2006.
The BCCI shared a 30-second video on their official X handle, featuring Shah and Goodell captured together. In the clip, Shah presented a helmet emblematic of American football, adorned with the crest of Team India and the Indian flag at its rear. Additionally, the video showcased the Indian jersey worn by Team India in the ongoing marquee event, featuring Goodell’s name and the jersey number “10”.
Check out the union of Cricket and NFL officials here:
When the two biggest sporting leagues in the world unite!
BCCI Honorary Secretary, Mr. @JayShah, visited the @NFL headquarters in New York to meet with Commissioner Mr. Roger Goodell and his distinguished team. This introductory meeting focused on sharing… pic.twitter.com/beWeqFEOJi
— BCCI (@BCCI) June 10, 2024
Jay Shah and Roger Goodell shared ideas on fan engagement
The footage additionally depicted the two dignitaries, accompanied by fellow board members, indulging in light-hearted banter and joviality within a conference room. Subsequently, they got together around a substantial rectangular table in a capacious room, with Jay Shah and Roger Goodell assuming the primary discourse with the initial meeting centred on the distribution of superior methodologies, the exchange of conceptual paradigms, and the amplification of fan engagement and interactions.